No, this isn't about post-holiday stress disorder...it's about bullet points. Maybe my brain is wired differently, or I'm just plain impatient. I'm not saying I'm right, but bullets really work for me. What about you?

I started to write a narrative to share how wonderful I think bullet points are in ministry communication, but I thought that would be incongruent and hypocritical.

When it comes to basic event promotion I love bullets.

Look at the two email examples below for the same event – in 2008 and then again in 2010. One is narrative and the other bullets.

Bullets make the piece:

  • Approachable
  • Scannable
  • Easy to finish

Maybe my brain is wired differently, or I'm just plain impatient. I'm not saying I'm right, but bullets really work for me.

Do you agree?

2010


 

2008