You've probably seen the acronym GDPR floating around lately. If not, it's the General Data Protection Regulation. Most companies are frantically updating their privacy policies, communicating with their audiences to make sure they know their data is safe, and working with lawyers to help them understand the new regulations. If you've felt lost, well, you're not alone. It can be quite confusing to digest and understand how or if it applies to your church. And while we are not a law firm and cannot give legal advice, we can give you a (very) basic overview of what GDPR is and what your church might need to do to comply.
GDPR is a privacy update in effect for anyone living in, or doing work in, the European Union. After reading many articles, and thanks to HubSpot, we were able to boil down the update to three major areas:
What's the update: Under the GDPR, visitors need to be given notice that you’re using cookies on your website (in a language that they can understand) and need to consent to being tracked by cookies.
What to do: You may want to update your website to include a cookies opt-in.
- Lawful basis
What's the update: Under the GDPR, you need to have a legal reason and permission to use someone’s data. You need lawful basis both to process (e.g. store data in your church management system or provide an ebook they requested) and to communicate (e.g. send an announcement email).
What to do: If you feel like you don’t have lawful basis, consider creating subscription types, updating your existing database with those subscription types and setting up your forms to establish lawful basis and permission moving forward.
What's the update: Under the GDPR, your contacts can request that you give them a copy of all the personal data you have about them or delete/modify it.
If you have any questions about this policy, please feel free to contact us at (ADD GENERAL EMAIL ADDRESS).
Thank you for being a part of our church family! We appreciate you!
And there you have it! We hope you feel a little less overwhelmed, but if you want to learn more and dig deeper check out this article from HubSpot.
Director of Marketing