December 1, 2020
How to Uncover Your Distinct Story
Activities and tips for how you can help your church uncover and embrace your distinct story.
When a church is internally healthy and ready to communicate, it is able to tap into a distinct flavor of communication all its own — a unique spice and style that resonates with real-life people in their individual communities.
These churches show up in personal, authentic ways. They use accessible, relatable language. They repeat that language consistently. And they do it with a specificity and empathy that is others-aware and outward-focused. In other words, they’re good at building trust.
When we talk about branding, what we're really talking about is building trust through your distinct story. It's a powerful tool to reach people for Jesus.
But how do you go about uncovering and embracing your church's distinct story?
Download this free resource to help you do just that!